UnitedHealth Group Marketing Manager - Optum360 - Telecommute in Reston, Virginia
No industry is moving faster than health care.
And no organization is better positioned to lead health care forward.
We need attention to every detail with an eye for the points no one has considered.
You'll help improve the health of millions.
And you'll do your life's best work.(sm) As a Marketing Manager, you will be responsible for developing marketing content and executing product marketing initiatives to drive revenue growth for the Optum360 business.
Responsibilities include creating value proposition messaging, developing marketing content, supporting Audience Engagement teams with high - impact sales tools, content and messaging, performing competitive analysis, and working with Audience Engagement to identifying demand generation and market awareness opportunities. Accountable for a broad portfolio of provider & payer solutions that span across Optum360 with a focus on how these assets help support our Revenue Cycle end - to - end opportunities. The ideal candidate will have strong writing skills, ability to consume technical product details and output clear and easily consumable value prop messaging, experience supporting sophisticated sales organizations, understanding of the healthcare IT / physician / payer markets, preferably the Revenue Cycle space, and a strong work ethic. You’ll enjoy the flexibility to telecommute* from anywhere within the U.S.
as you take on some tough challenges.
Primary Responsibilities: Define and communicate product value proposition, Support development of product positioning and messaging that differentiates us in the market Create marketing content and sales tools that articulate and demonstrate product value to both prospects and existing clients (including ROI tools, presentations, RFP content, case studies, white papers) Assess competitive intelligence to aid strategic decision making and development of key messaging / positioning Identify points of differentiation for best positioning Optum360 technology solutions and adjust marketing content based on market trends and changes Create product collateral, presentations, customer case studies and briefs, web content, thought leadership presentations, product videos, webinars, and other sales materials Execute launch plans for both new products and product enhancements Identify demand generation and market awareness opportunities Provide product training as needed Required Qualifications: Degree 5+ years of product marketing experience Domain expertise in healthcare IT Experience in both the provider market and / or payer market Excellent written and oral communication skills Strong project management skills Attention to detail Ability to travel as required (tradeshows, team meetings) Preferred Qualifications: MBA Revenue Cycle space Careers with Optum.
Here's the idea.
We built an entire organization around one giant objective; make health care work better for everyone.
So when it comes to how we use the world's large accumulation of health-related information, or guide health and lifestyle choices or manage pharmacy benefits for millions, our first goal is to leap beyond the status quo and uncover new ways to serve.
Optum, part of the UnitedHealth Group family of businesses, brings together some of the greatest minds and most advanced ideas on where health care has to go in order to reach its fullest potential.
For you, that means working on high performance teams against sophisticated challenges that matter.
Optum, incredible ideas in one incredible company and a singular opportunity to do your life's best work.(sm) *All Telecommuters will be required to adhere to UnitedHealth Group’s Telecommuter Policy. Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law. UnitedHealth Group is a drug-free workplace.
Candidates are required to pass a drug test before beginning employment. Job Keywords: Revenue Cycle, Healthcare Technology, product marketing, Reston, VA, Virginia, Washington DC, DC, Newtown Square, PA, Pennsylvania, Boston, MA, Massachusetts, Telecommute, Telecommuter, Telecommuting 5ca1ebd1-7a40-410d-abda-9cb8cea71a31
Marketing Manager - Optum360 - Telecommute Virginia-Reston 761705